
如今,人们对科技公司的印象似乎绕不开一种冷色调的“科技蓝”,理性却稍显冷酷。如何在理性中加入人文主义的温情,突破科技公司的刻板印象,是艾为电子试图传达的全新企业形象。
Nowadays, people's impression of technology companies seems to be inseparable from a cool-toned "Technology Blue", but rationality is a bit cold. How to add humanistic warmth to rationality and break through the stereotype of technology companies is the brand-new corporate image that Awinic tries to convey.
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项目名称:艾为电子总部办公设计
项目地点:上海莘庄CBD
项目面积:4500㎡
主案设计师:许有亮
艾为电子上海办公展厅
Awinic Shanghai Office Showroom
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艾为电子位于上海的办公室由时象设计担纲,设计师希望在变化中体现一种面向未来的张力,在功能之外,缔造科技与浪漫并存的企业理想之国。
Ai Wei Electronics' office in Shanghai is led by Shi Xiang Design. The designer hopes to reflect a futuristic tension in the changes, and create an ideal country for enterprises where technology and romance coexist outside of its functions.



“艾为蓝”是这家IC芯片企业视觉形象给人的第一印象,也成为串联整个空间的标志性色彩。电梯厅直观的大面积色块冲击,给人以充满惊喜的感官洗礼。
Ai Wei Lan "is the first impression given by the visual image of this IC chip company, and has also become a landmark color that connects the entire space. The intuitive large area color block impact in the elevator hall gives people a sensory baptism full of surprises.


在效率和节奏感之外,如今办公文化更需要一种舒缓和放松的氛围。电梯厅照明以别出心裁的铝板镂空雕刻,将艾为电子(awinic)的企业logo嵌入整体结构中。
In addition to efficiency and a sense of rhythm, today's office culture requires a soothing and relaxed atmosphere. The elevator hall lighting is carved with unique aluminum panels, embedding the corporate logo of AWINIC into the overall structure.

时象设计正是用这种充满想象力的进入方式,开启了科技和人性化设计融为一体的办公体验前奏。
Time like design is precisely using this imaginative entry method, opening up the prelude to the integration of technology and humanized design in the office experience.

步入接待前厅,纯粹的几何构成的空间用“一小段的停顿”营造出奇妙的空白效果。背景墙从awinic的首写字母“aw”中提取出生命体一般的曲线,接待台则模拟了电路板的流畅造型。
Entering the reception lobby, the pure geometric space creates a wonderful blank effect with a "short pause". The background wall extracts a life like curve from the initial letter "aw" of awinic, while the reception desk simulates the smooth shape of the circuit board.

如今智能设备已经极大地改变了世界的面貌,生活中的每一个环节都被科技点亮。科技不但是理性的化身还是场景情绪的操作者,时象设计通过其独特的语言凸显了艾为电子的企业属性。
Nowadays, intelligent devices have greatly changed the face of the world, and every aspect of life is illuminated by technology. Technology is not only the embodiment of rationality, but also the operator of scene emotions. Through its unique language, time-like design highlights the corporate attributes of Aiwei Electronics.

白色烤漆版打薄后模仿出呼吸灯的效果,嵌入星空般的自由弧线中。设计师将艾为电子为华为供应的一款呼吸灯的产品特性,通过大尺度空间进行创意性展示。
After thinning, the white paint plate mimics the effect of a breathing light and is embedded in a free arc like a starry sky. The designer creatively showcased the characteristics of a breathing light product provided by Aiwei Electronics to Huawei through a large-scale space.

科技体系是一种现代社会组织,必须以一种现代精神原则作为动力。企业的价值来自于员工对企业发展方向的理解和对细节的把控。
The technological system is a modern social organization that must be driven by a modern spiritual principle. The value of a company comes from employees' understanding of the company's development direction and their control over details.

办公区过道的背景墙上悬挂着六幅以艾为核心产品为寓意的装置立体画,让企业文化成为员工切身可感的艺术形式。
On the background wall of the office hallway, there are six installation three-dimensional paintings with Ai as the core product, making corporate culture an art form that employees can feel firsthand.


时象设计深挖每一个品牌背后的故事,意在为艾为打造出有温度的会议空间。企业的产品线、专有的技术和商标以形象化的空间表达融入会议空间的设计元素中。
Time like design delves into the story behind each brand, aiming to create a warm conference space for Ai Wei. The product line, proprietary technology, and trademarks of the enterprise are integrated into the design elements of the conference space through visual spatial expression.

Smart Meeting Room是公司决定重要决策的场所,设计师将芯片的特有造型,创造性的演绎为木栅格的形态。深棕色真皮座椅搭配几何形状图案的消音地毯,令功能和美学并举。
The Smart Meeting Room is the place where companies make important decisions, and designers creatively interpret the unique shape of chips into the form of wooden grids. Dark brown leather seats paired with geometric patterned sound-absorbing carpets combine functionality and aesthetics.

“射Meeting Room”的小型会议室取自艾为五大产品线“声、光、射、电、手”中的“射”,会议室背景墙上的图画以“电路、音符”为设计灵感,打造了与企业产品密切相关的会议空间。
The small conference room of "Shooting Meeting Room" is taken from the "Shooting" in Aiwei's five major product lines "sound, light, radiation, electricity, and hands". The pictures on the background wall of the conference room are inspired by "circuits, notes", creating a conference space closely related to enterprise products.

在办公环境里面如何把人与人的关系考虑进来,在设计美感之外,满足人性的关怀?“灰空间”的设计即扮演了重要的情绪转换的功能。工作间隙,阅读区提供了难得的让精神放松、滋养身心的场地。
How to take into account the relationship between people in the office environment, beyond the aesthetic design, to meet the care of human nature? The design of 'grey space' plays an important role in emotional transformation. During work breaks, the reading area provides a rare place to relax and nourish the mind and body.

“灰空间”打破了空间之间的界限,工作区和娱乐区自然衔接,在心理上也产生了一个转换的过渡,交流与互动因此变得更加顺畅。
The 'gray space' breaks the boundaries between spaces, naturally connecting the work and entertainment areas, and creating a psychological transition, making communication and interaction smoother.

弧形楼梯连接一层到三层,如同中流砥柱一路贯穿起各个工作楼层,紧密相连的同时又确保各区域的独立性。紧邻楼梯边的滑梯则为人们玩耍的天性提供了一种释放的可能。
The curved staircase connects the first to third floors, like a pillar running through each work floor, closely connected while ensuring the independence of each area. The slide next to the staircase provides a possibility for people to release their playful nature.


副总裁办公室的弧线设计优美简洁,充满灵动感,以awinic的五个字母为设计元素融入整个立面空间,凸显企业品牌文化。
The curved design of the Vice President's office is beautiful and concise, full of vitality, incorporating the five letters of "awinic" as design elements into the entire facade space, highlighting the corporate brand culture.


德国极简主义大师Dieter Rams提出好设计的十大准则有:美感、易用性、有限度、忠实、持久、细节、环保以及越少越好。艾为办公室的设计正是如上价值的体现。
Dieter Rams, a German master of Minimalism, put forward ten principles for good design: beauty, ease of use, limitation, faithfulness, durability, details, environmental protection and the less the better. The design of Ai Wei's office reflects the above values.


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项目信息
项目名称:艾为电子总部办公设计
项目地点:上海莘庄CBD
项目面积:4500㎡
设计范围:办公空间
设计公司:时象空间设计T1D
主案设计师:许有亮
项目标签:科技、极致、品质、梦想、唯一
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