策站 — 汇聚全球展厅展馆设计策展与分享

阿特兰斯广州智能照明展厅 I 加减智库

©曾喆

作为家居照明行业领先品牌，阿特兰斯联袂加减智库设计事务所打造其广州智能照明系统品牌展厅。因展厅处于十分特殊的交通要道，本案设计也因地制宜，试图颠覆传统展厅的设计逻辑，创造性的提出以事件和故事作为策划主线，以品牌作为主要导向的展厅设计逻辑。

As a leading brand in the home lighting industry, Atlantis has teamed up with a think tank design firm to create its Guangzhou intelligent lighting system brand exhibition hall. As the exhibition hall is located on a very special transportation hub, the design of this case is also tailored to local conditions, attempting to subvert the traditional design logic of the exhibition hall, creatively proposing the exhibition hall design logic with events and stories as the main planning theme and brand as the main direction.

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项目名称：阿特兰斯广州智能照明展厅

设计公司：加减智库设计事务所

主创建筑师：曾喆、胡彦、赵炜昊

阿特兰斯广州智能照明展厅加减智库
Atlas Guangzhou Intelligent Lighting Exhibition Hall Plus/Minus Think Tank

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展厅处于整个中心的垂直交通的核心节点上，是所有人流必经的汇聚点，这对展厅的设计提出非常大的挑战。
本案通过对故事事件的策划，让展厅的前场部分直接变成对人流完全打开的灯光故事展示舞台，从而将该展厅的人流展示优势最大化，让每个路过的人必然会看到阿特兰斯展厅正在发生的故事。通过这样开放式舞台的设计，让原本封闭内向的展厅，变成交通要道上无法回避的重要环节。原本消极单纯的交通过道，也因此变成展厅的拓展的一部分。

The exhibition hall is located at the core node of vertical transportation in the entire center, which is a must-have point for all pedestrian flow, posing a great challenge to the design of the exhibition hall.

This case, through the planning of story events, directly turns the front part of the exhibition hall into a fully lit storytelling stage that opens up the flow of people, thereby maximizing the advantages of the flow of people display in the exhibition hall, so that every passerby will inevitably see the story that is happening in the Atlantis exhibition hall. Through the design of such an open stage, the originally enclosed and introverted exhibition hall has become an unavoidable and important part of the transportation thoroughfare. The originally passive and simple traffic corridor has become a part of the expansion of the exhibition hall.

©曾喆

空间概念生成
展厅从“未来之光”的故事出发，以阿特兰斯人如何精心耕耘光科技、传播未来之光为故事线索，将整个展厅分成前场（光之田）和后场（光之实验室）两大部分。前后场区域通过回字型流线串联，外环为人流动线，内环为光源物流动线。

Generation of spatial concepts

Starting from the story of "Future Light", the exhibition hall is divided into two main parts: the front field (Field of Light) and the back field (Laboratory of Light), based on the story of how the Atlanteans meticulously cultivated light technology and spread Future Light. The front and rear areas are connected in series through zigzag flow lines, with the outer ring serving as the pedestrian flow line and the inner ring serving as the light source logistics flow line.

©曾喆

前场以“光之田”为展览主题，在四分一园弧形的底座上，研发并阵列安置了近1000盏稻穗灯，模拟了未来光田的科幻场景。所有灯通过系统编程，模拟出一年四季的色彩变换，让光这种万物赖以生存的资源，变成拥有生命力的存在。同时，镜面材料让光田的场域被放大延申，营造出科幻未来的沉浸式体验。
The theme of the exhibition was "The Field of Light" in the front, and nearly 1000 rice ear lights were developed and arranged on a curved base in a quarter garden, simulating the sci-fi scene of the future of the field of light. All lights are programmed through the system to simulate color changes throughout the year, transforming light, a resource that all things rely on for survival, into a living being with vitality. At the same time, the mirror material enlarges and extends the field of Guangtian, creating an immersive experience for the future of science fiction.

©曾喆

而后场区域则集中展示阿特兰斯的光源和定制产品在弧形底座后方利用底座本身的支撑结构设计做成能阵列展示光源产品的展架所有光源产品被放在玻璃器皿中暗示未来化的研究
And the back area focuses on showcasing Atlantis' light sources and customized products. Behind the curved base, the support structure of the base itself is used to design an exhibition rack that can display light source products in an array. All light source products are placed in glassware, indicating future research