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丁达尔效应 SUFN三峰智能灯光体验展厅

©景行视觉

丁达尔效应（Tyndall effect），也叫丁达尔现象。是指当一束光线透过胶体，从垂直入射光方向可以观察到胶体里出现的一条光亮的“通路”的现象，也被称之为“耶稣光”。指引着我们放眼远方，怀揣希望去追寻远处的目标。

The Tyndall effect, also known as the Tyndall phenomenon. It refers to the phenomenon where a beam of light passes through a colloid and a bright "pathway" can be observed in the colloid from the perpendicular direction of incident light, also known as the "Jesus light". Guiding us to look far away and pursue distant goals with hope.

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项目名称：SUFN三峰智能灯光体验展厅

设计公司：新锐空间设计

主创设计：郑凯

丁达尔效应 SUFN三峰智能灯光体验展厅
Dindal Effect SUFN Sanfeng Intelligent Lighting Experience Exhibition Hall

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新锐设计从“丁达尔效应”中汲取创作灵感，以“裂缝里的光”作为中心思想，贯穿［SUFN三峰全新智能灯光体验展厅］项目设计，并以特写方式转译至旋转楼梯艺术展区、户外景观等场景中。
人与空间、与灯光模拟成丁达尔画面，通过这道光迈向下一个场景（阶段）中，引申出对未来的向往，与［SUFN三峰］的“想你所未想”品牌策略相呼应。

The cutting-edge design draws inspiration from the "Tindall effect" and takes "light in cracks" as the central idea, running through the design of the SUFN Sanfeng New Intelligent Lighting Experience Exhibition Hall project. It is translated into close-up scenes such as the revolving staircase art exhibition area and outdoor landscapes.

The simulation of people and space, as well as lighting, creates a Dingdall image. Through this light, we move towards the next scene (stage), extending our yearning for the future and echoing the brand strategy of SUFN Sanfeng, which is "thinking of what you didn't think of".

©景行视觉

01
BRAND INTERACTION
品牌互动
构建品牌互动窗口
由于线上购物、网络直播的兴起，品牌若要重新赢得消费者，如何创新构建个性化场景、体验感，成为展厅空间设计的重点。
基于此，新锐设计构建的智能灯光体验展厅，包含了对SUFN三峰品牌创新的彰显。颠覆了传统照明展厅的静态呈现方式，将未来感、生活场景嵌入空间构建中，超越了浅层的商业表象。
极简风格的黑白色调外立面，结合线条及材质，重组外立面和室内之间的关系，呈现出硬朗质感。

BRAND INTERACTION

Brand interaction

Building a brand interaction window

Due to the rise of online shopping and live streaming, how to innovate and build personalized scenes and experiences for brands to win back consumers has become the focus of exhibition hall space design.

Based on this, the intelligent lighting experience exhibition hall designed and constructed by the cutting-edge includes a demonstration of SUFN Sanfeng brand innovation. Disrupting the traditional static presentation method of lighting exhibition halls, embedding futuristic and life scenes into spatial construction, surpassing shallow commercial appearances.

The minimalist black and white exterior, combined with lines and materials, reorganizes the relationship between the exterior and interior, presenting a tough texture.

©景行视觉

步入展厅，灯光作为空间的主角，与不同材料在空间中交织、衔接，构建出丰富的场景美学。超薄石材与岩板以黄金比例组构成服务前台，黑色品牌logo嵌于银色背景光之下，更加醒目。
整体空间以轴线对称进行功能分区，巧妙运用游园动线，打造流动美学空间。每一位走进空间的消费者，以视觉点作为路线停顿区，移步换景中与产品产生沉浸式互动体验。

Entering the exhibition hall, the lighting, as the protagonist of the space, interweaves and connects with different materials in the space, creating a rich aesthetic of the scene. The service front desk is composed of ultra-thin stone and rock panels in a golden ratio, and the black brand logo is embedded in a silver background light, making it more eye-catching.

The overall space is divided into functional zones with axis symmetry, cleverly utilizing the park's dynamic lines to create a flowing aesthetic space. Every consumer entering the space uses visual points as a stopping area for their route, creating an immersive interactive experience with the product while changing scenery.

©景行视觉

02
INNOVATION
CONSTRUCTION
创新搭建
空间载体的创新搭建
商业的创新，即在于产品，也在于空间载体的搭建。以具象的场景为串联，每一次形成深度互动，唤起消费者的情感共鸣。

INNOVATION

CONSTRUCTION

Innovative construction

Innovative construction of spatial carriers

The innovation of business lies not only in products but also in the construction of spatial carriers. By connecting concrete scenes, each time a deep interaction is formed, evoking emotional resonance among consumers.

©景行视觉

以玻璃围合出的旋转楼梯灯光展区，把柔美曲线作为指引，经过色彩、材质、比例等的细致考究后，力求呈现出艺术化。智能化的中心光影随着曲线的变换，交叠于玻璃材质上，虚实相生，呈现出多层次的光晕之美，也从玻璃虚实的边界读取到光的“丁达尔效应”。

The revolving staircase lighting exhibition area enclosed by glass, guided by soft curves, strives to present artistry after careful consideration of colors, materials, proportions, etc. The intelligent central light and shadow overlap on the glass material with the transformation of the curve, creating a multi-level beauty of halos. The "Tindall effect" of light can also be read from the boundaries of the virtual and real glass.

©景行视觉

03
EMPATHY
WITH EMOTION
情感共鸣
身临其境唤起情感共鸣
空间与灯光形成了一种互为相映的关系，每一件灯光产品从陈列区投射至鲜活立体的生活情境中，在生动的户外景观区，植物布景与垂直投射的光线自成一景，由这道光引领走向下一个场景，与设计主题相契合，同时也加深了消费者对产品的印象。

EMPATHY

With EMOTION

emotional resonance

Immersion evokes emotional resonance

Space and lighting form a mutually complementary relationship, with each lighting product projected from the display area into a vivid three-dimensional living environment. In the vivid outdoor landscape area, the plant scenery and vertically projected light form a scene, leading to the next scene, which is in line with the design theme and also deepens consumers' impression of the product.

©景行视觉

生活场景体验区中，设计师将设计重点放在舒适度上。感性的场景转换与理性的产品技术相融合。让置身于其中的到访者，直观地感受到SUFN三峰照明的灯光效果、细节及品质能力，强化了对品牌的信任度。

In the life scene experience area, the designer focuses on comfort in the design. Integrating emotional scene transformation with rational product technology. Visitors who are immersed in it can intuitively experience the lighting effects, details, and quality capabilities of SUFN Sanfeng Lighting, which strengthens their trust in the brand.

©景行视觉

在SUFN三峰智能灯光体验展厅的打造中，新锐设计通过场景营造触动感官体验，促使商业目的的达成。从自由的艺术创想至严谨的商业目标，设计的创造力让品牌持续焕发生命力。
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ANALYSIS DIAGRAM
分析图

In the construction of the SUFN Sanfeng Intelligent Lighting Experience Exhibition Hall, cutting-edge design creates a touching sensory experience through scenes, promoting the achievement of commercial goals. From free artistic creativity to rigorous business goals, the creativity of design continues to revitalize the brand.

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ANALYSIS DIAGRAM

Analysis Chart